Brief
Before we make girls love their period, we need to make them stop hating their v-zone.
Insight
Sometimes it isn’t until we switch context that we realize the absurdity of a given situation.
Solution
…which is why we created Libros. A made-up brand of intimate hygiene products for men. Inspired by the many products and messages that have been marketed toward women for decades.
Before we make girls love their period, we need to make them stop hating their v-zone.
Insight
Sometimes it isn’t until we switch context that we realize the absurdity of a given situation.
Solution
…which is why we created Libros. A made-up brand of intimate hygiene products for men. Inspired by the many products and messages that have been marketed toward women for decades.
Team
Max Anderholm
Anna Zetterlund
Shilan Shewki
Agnes Nisbel Fjäll
Awards
One Show Young Ones ADC Shortlist (Advertsing: Promotional Items)
Max Anderholm
Anna Zetterlund
Shilan Shewki
Agnes Nisbel Fjäll
Awards
One Show Young Ones ADC Shortlist (Advertsing: Promotional Items)
